Abstract:
This research analyzes the complex relationship between sustainability and the fashion industry, tracing its evolution from the 19th century to the present. The study delves into the environmental and social implications of fast fashion, emphasizing the urgent need for sustainable practices. It explores the concept of sustainability in depth, including the role of the circular economy, and analyzes the types of Corporate Social Responsibility (CSR).
The research further examines the specific context of the fashion industry in Bosnia and Herzegovina, assessing current practices and identifying opportunities for sustainable transformation. Through qualitative interviews with local fashion designers, the study offers insights into their perspectives on sustainability integration and challenges in the BiH market. By providing a comprehensive overview of the fashion industry's environmental, and social impact, and potential future directions, this research contributes to textile industry problem awareness and informs strategies for a more sustainable fashion landscape.